Auckland Transport – Video Production.
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FOR: Auckland Transport, for their “Streets for People” community project in Kelston, aimed at gathering input on school safety improvements and celebrating local progress.
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WHAT: Community-focused videography capturing an open day event, featuring interviews with young people and parents, and footage of kids enjoying a new pop-up pump track.
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RESULTS:
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Community Celebration: Successfully highlighted the project’s positive impact and the collaborative spirit of the event.
- Multi-Platform Use: The final film was published across Auckland Transport’s social media channels and their website to share the story with a wider audience.
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Key Business Challenge:
Auckland Transport ran a Streets for People – Onewherowhero project – around Kelston where they were asking for input on the changes needed around the school, like bollards and traffic management.
Part of the project also included a pop up pump track in Archibald park.
Key Creative Deliverables & Digital Platforms:
This videography production was about highlighting the work done and celebrating the progress with the community at an open day, packed full of prizes, food and smiles. We interviewed young people and their parents and shot video content featuring kids on the track.
Key Results:
The film was run on social media by Auckland Transport and on their website.